( LV, LT, EE )
Strategic Session with Brand Repositioning and Awareness Growth
The client approached ShafroX PR Bureau with a request to reposition their brand and educational programs to better reflect modern business challenges. Additionally, the goal was to build a stronger social media presence and significantly increase media visibility to attract new clients and increase sales. After preparation for the strategic session, we started with conducting an audit of business promotion methods, brand and services unpacking, finding strengths and ways to monetize them, and formulating their positioning to the target audience in social media, website, and a new communication channel — mass media. We reviewed the brand strategy and positioning of services, in general, to meet market needs. During the session we went through each point step by step, analyzing the situation and structuring further actions and the development vector.
MOST Business School
Outcome
Through strategic repositioning, deep analysis, and a well-executed communication plan, the business school refreshed its image and education concept, stood out and expanded its visibility in key markets, and built a strong foundation for future enrollment growth.
30%
increase in average session duration on the website
5
targeted keywords reached Google's Top 10, improving SEO rankings for key search terms
Specific plan
A specific plan for changes and business development directions for the next 6 months
20%
increase in course applications during the first month compared to the previous quarter
100,000+
audience reached after a suggested press release publication at Delfi. Bizness
100%
alignment on brand messaging and communication tone across all platforms within the first month after the strategic session
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Prices for services are provided upon request.
Prices for services are provided upon request.
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