About US
to grow, scale, and build a meaningful future.
Our strategic PR & Communications Bureau specializes in helping innovative businesses from 14 countries
To become a trusted global partner in shaping the future of business communication — where innovation meets integrity, and influence is built on purpose.
We envision a world where brands grow not only in scale, but in meaning, leading industries with bold ideas, human-centered storytelling, and responsible global presence.
We envision a world where brands grow not only in scale, but in meaning, leading industries with bold ideas, human-centered storytelling, and responsible global presence.
Vision
To empower businesses and visionary founders across the globe to grow, scale, and communicate with clarity, purpose, and impact.
We craft strategic narratives, build authentic reputations, and position brands for long-term relevance through expert PR, media, branding, and cross-cultural communications.
We craft strategic narratives, build authentic reputations, and position brands for long-term relevance through expert PR, media, branding, and cross-cultural communications.
Mission
We offer expertise in strategic corporate and external communications, PR, media, cross-cultural relations, branding, and product positioning, as well as in founder & corporate consulting businesses worldwide.
Our goal is to help businesses grow to the next level by developing and executing smart communication strategies, strengthening 360° reputation, generating creative concepts & brand statements that help them achieve their most ambitious goals, and fostering meaningful connections between companies and the world around them.
Longevity
Trends fade, but meaning lasts. We focus on long-term impact, trust, and relevance for our clients, our team, and our communities.
Ecological Symbiosis
We explore the intersection of humanity and innovation, crafting communications that support a respectful, regenerative relationship between people and technology.
Sustainability
We believe in building brands and narratives that endure - ethically, responsibly, and with care for the planet.
Innovation
We embrace forward-thinking ideas and creative disruption — not for the sake of novelty, but to move culture, business, and society toward meaningful evolution.
Diversity
Voices of all backgrounds, identities, and perspectives matter. We amplify stories that reflect the richness of the world we live in.
Our values
At the heart of everything we do lie values that shape not just our work but the world we aim to co-create:
Lubova Safro
People & brand ideator, strategist, global thinker. 18 years of expertise in PR, media, branding, and business with a cosmic spark. Worked with businesses and individual clients from 14 countries.
Founded ShafroX agency with a vision to merge strategy, sustainable communications, and real value to help businesses grow from bold startups to global names, and stand out with purpose.
Founded ShafroX agency with a vision to merge strategy, sustainable communications, and real value to help businesses grow from bold startups to global names, and stand out with purpose.
Get in touch
Fill out the form and we’ll connect you with the right person.
Prices for services are provided upon request.
Prices for services are provided upon request.
We are here to help you reach the orbit of success!
Let’s talk! Looking for a new agency partner? Or maybe you’re a member of the media or an influencer looking to collaborate. You’ve come to the right place. We’d love to start a conversation. Fill out the form and we’ll connect you with the right person.
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