( EU )

Crisis Communication and Business Recovery

The client faced a critical reputational crisis after a product failure led to safety concerns. Within weeks, sales dropped by 40%, and customer trust metrics fell by 70%. We started acting immediately by addressing the issue and corrective steps as a public statement, organising a press conference with a CEO and the engineers, launching of a community program with 5 online webinars on renewable energy safety, and targeting social media campaign (reached over 500,000 users), highlighting improvements, customer stories, and educational content.

Renewable Energy (NDA)

Outcome

Thanks to a transparent and educational crisis PR strategy, the client not only fully restored their reputation but also accelerated customer loyalty growth, improved brand positioning, empowered the community, and ensured long-term business continuity.
20%
sales recovery in the following quarter
65%
increase in customer loyalty
30%
growth in social media engagement
25%
increase in website traffic
15+
key media participated in the press conference
20+
positive media features in 3 months
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